You will need to boost your Instagram engagement if ever you want to achieve your marketing goals on Instagram. It is no secret that brands have gotten success from focusing on marketing intents on Instagram. The secret is to get as many people to identify with your brand through captivating visuals and the right information.
Another very important key is knowing the right audience. Although Instagram is hosts a wide range of audiences knowing the particular audience you want to relate to ultimately defines the visual you use and the kind of information shed out.
There are different ways to a couch to a single person and a married person. For example.
Furthermore, you can use Instagram tools such as Instagram engagement calculator to know exactly where you at this moment and know you have to put in more effort.
Useful Instagram Engagement Tips
Ok, let’s see the tips.
Create Personalized Contents.
These are contents that speak directly to a set of audiences which is your audience. You have spent time devising the right means of getting your message through to your audience in a meaningful way.
You have to appeal to them in every post. Your audience could be football lovers who find ways to play your post with their passion.
Use social media influencers.
Social media influencer is individuals that have gotten a large number of followers/ fan base. As such building a working relationship with them could be very vital for getting engagement for your brand or your event.
Publish your content at the optimal time.
Every business and their class of audience has a peak time when they are online checking Instagram. This is an aspect that most brand promoters get wrong as it is not all about posting randomly but posting with a goal in mind. The goal is to reach users when they are users who are very active. Posting to Instagram when your audience is most active largely increases your chance of getting Instagram engagement.
Including a CTA is like telling them what to do when you view this picture. So a CTA prompts them to either buy, click on a link to redirect them or view a page for more products. However, you are encouraging more Instagram engagement.
Hashtags work magic when it comes to Instagram engagement. The right application will no doubt increase Instagram engagement. You can use the hashtag of the latest events relating to your brand or trends to promote your business.
Leverage user-generated content.
Request your users or customers to send in images of satisfaction. In this way, you will be able to show customers your satisfied clients. Also, tag them and yourself to the post as a way of linking back to your page.
Sometimes Show The Face Behind The Brand
Showing the face behind the brand is a way of letting people know that the brand is genuine and not a scam. It is a way of getting people to place who to hold responsible for their dealings and a way of getting Instagram engagement on a personal attraction.
Add text overlays to your images.
This is a rarely applied trick. The user tends to engage more in images with overlay text. These images usually pull people into a conversation about your brand.
Mix up content formats.
Use the entire Instagram tools available to you. You can apply Live and Boomerang videos or Stories. For example, you could make a live video of your brand.
Join trending conversations.
Ensure to join in on trending conversations, your opinion might just attract and Instagram engagement to your brand’s page.
Interact with other users’ content.
Commenting on the page of other users will like to yield a rebound as you can attract an Instagram engagement by just liking a post of your follower.
Make your Instagram posts bright.
Instagram is a visual site, what people see goes far in determining what they do. As such you could control their actions by what they see. This is where I will ask you to get a better camera for your photos or videos.
Promote Your Page
Promotion definitely makes you reach a higher amount of people with less effort. Although it involves spending your cash. It is the easiest way to create Instagram engagement.
Do A Give-Away
You Could do a give away if you can. Everyone like some free stuff, you could tell your viewers to tag more people to a post to get one of your free stuff.
There are other Instagram engagement tactics such as organizing regular events, organizing a promo, or offering slash down prices.